The target costing model is a method used by a business to determine the required manufacturing product cost necessary to achieve a given gross margin percentage based on a market driven selling price.
Last modified February 11th, 2019
Tag: Marketing Plan
Pricing for Profit Calculator
When a business raises or lowers the selling price of its products the unit sales volume of the product changes.
This free pricing for profit calculator can be used to calculate the increase in unit sales volume needed to compensate for a change in selling prices while maintaining a constant gross profit level.
Last modified June 10th, 2019
Pricing for Profit in Financial Projections
Pricing Model for Financial Projections
Business plan financial projections usually start with a projection of revenue based on the number of units sold multiplied by the selling price per unit. In order to produce the revenue projection, the business first needs to establish its product selling price, which is achieved using one of the following three pricing models
Last modified February 11th, 2019
Marketing Strategy in a Business Plan
This is one of a series of articles on the contents of a simple business plan.
The market strategy section of the business plan sets out to show how the business plans to use its marketing mix (pricing, promotion, place, and product) to win a share of the target market
Last modified February 11th, 2019
Email Marketing ROI Calculator
Email marketing is a method of advertising direct to targeted customers who have opted in to receive promotional emails from your business.
Email marketing is increasing in popularity as it is capable of tracking results and costs to provide a demonstrable return on investment. This email marketing ROI calculator will help you to measure marketing roi for any email marketing campaign.
Last modified June 10th, 2019
Marketing ROI Calculator Excel
Direct marketing is a method of advertising direct to targeted customers using marketing materials such as catalogs, direct marketing email, telephone calls, and promotional letters.
Direct marketing is increasing in popularity as it is capable of tracking results and costs to provide a demonstrable return on investment. This marketing ROI calculator will help your business to carry out a marketing roi calculation for any direct mail marketing campaign.
Last modified May 13th, 2019